What’s a QR code? It’s those square boxes that look like a crossword puzzle on steroids. Been noticing QR (quick response) codes everywhere you go? Shareology was on her way to MIMA this week when she spotted this apartment building sign:
So lately, besides in-store information, I’ve seen QR codes in magazines, newspapers, and my personal fav, on business cards. I use Barcode Scanner and TagReader as QR code readers on my Droid X and am now decoding messages left and right. I asked Lisa Foote (@FooteNotes) for her favorite QR code resources:
Interesting article on performance of a Boots QR campaign in UK:
Astounding 4,500% growth in QR code scanning, first quarter 2011:
Article citing these stats w/ additional quotes:
Hope that helps! I’m sure you saw the Pioneer Press article today on QR as well. happy blogging! – Lisa
Thanks, Lisa!! Well, there it is!! More than you could possibly want on QR codes!!! Thanks to Lisa and Julio Ojeda-Zapata at the Pioneer Press for superb resources!!
Where will YOU see your next QR code?
Update July 19, 2011: USATODAY published a piece on QR codes today which spotted a QR Code on a tombstone in Seattle. Yep, a tombstone. Small, quite tasteful, and leading to pictures and a life story of the deceased.
Kay Roseland @KayLoire