Shareology

SMBMSP100! Pics of the Party of the Year! October 29, 2017

Filed under: Uncategorized — kayroseland @ 11:20 am

 

It was an All Star Social Media review at SMBMSP100 held October 27 at Union Depot in St. Paul.  Below are folks who attended who especially make @KayLoire smile!

  • Arik Hanson
  • Colleen McGuire
  • Gabe Skelly
  • Graeme Thickins
  • Greg Swan
  • Ian Levitt
  • Jen Jamar
  • Jennifer Kane
  • Mykl Roventine
  • Paul DeBettignies
  • Ron McCoy
  • Therese Boardman
  • Tomasz Majewski
  • Tom Pick
  • Ward Tongen

From the Invitation to the Event:

Since 2008, we’ve held 99 breakfasts covering a wide variety of topics ranging from social media marketing trends to activism to food photography on Instagram.

Our events have taken place at Fortune 100 companies, breweries, churches, gyms, colleges/universities, the State Fair and the floor of Target Center.

While the number of other SMB chapters in the country varies and is generally in decline, we’re the largest active chapter and had the most consecutive events.  For our 100th event, we’re going to celebrate!

Join us in Saint Paul for a panel discussion with some of our favorite SMBMSP alumni – local social media experts Lee Odden, Jennifer Kane and Greg Swan.

Moderated by our own Mykl Roventine, the discussion will explore how the social landscape has changed since 2008, current platform trends, and where social media might be headed next.  We’ll also take audience questions, and have a few surprises in store to mark this milestone event.

Pictures of the party of the year can also be found on Twitter at @KayLoire!

Here’s to the next 100!!!

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What I learned at MN Blog Con 2017! October 19, 2017

Filed under: Uncategorized — kayroseland @ 5:02 pm
Tags: , , ,

One of the presenters at MN Blog Con, Donna Hup, related a story of bloggers floating down the Chicago river on a tour of Chicago architecture:  all wrote posts, all were very different. Thus, this post is a take on Saturday’s events at Concordia, but a very personal take and focuses only on what popped out for me.

I had a secret mission; should I blog again?   I put my personal blog, Shareology, to sleep after 5 years.  I was in the midst of 4 years of corporate blogging; after 9 years of blogging, what did I have to say?

So, I arrived at Corcordia Saturday at 7:00 am toying with picking up my laptop and tapping away again, but doubtful about the whole rebooting process.

The first 2 speakers, Arik Hanson and Suzanne Yang Jaochico, pretty much kicked me into Go mode.  This is how they did it.

Arik Hanson is My Hero

His blog is the only one I subscribe to; he is always smart and focused. So, I was super excited to be there for his Keynote.  Several things had changed in the 8 years since I started Shareology; would he talk about them, and how would I use this in a decision?

  • He doesn’t use a content calendar!
    • Granted, if you’re blogging for Target you need to plot out your Halloween and Valentine posts. But for people like Arik who are reacting to today’s events, a calendar can be overkill.
  • He doesn’t focus on making money through the blog!
    • This is a big one. Huge change since I started blogging in 2009.  So Huge that this was a gigantic barrier for me.  Per Arik, do what feels right to you.  For me, that means no revenue generated by Shareology.  (Yep, I have an MBA, and I’m aware of basic financial principles.)
  • He is consistent (Boy, is he ever!)
    • He publishes 2 or 3 times a week. He has consistent features which appear repeatedly.  Being consistent is a key reason he is around after 8 years.
  • He is willing to Piss People Off.
    • He states opinions when he has them. You can’t make everyone happy; if you do, you are not offering your particular perspective.  Sense the freedom Arik is offering us?

Bottom line? Arik just killed off a lot of the “Ya gotta do it this way”s that were standing in my way.  Next up, Suzanne Yang Jaochico!

Utilizing Your Heart to Grow Your Blog

Suzanne really hit the core of how I blog.  Yes, I can behave in a left-brained manner if necessary. But I soon scurry back to the right-brained side of life.

  • Suzanne told us how she arrived where she is now.
    • She listens to her heart. And she is willing to take a break if it is not working for her.
  • To truly blog from your heart, you may have to abstain from analytics for a bit.
    • Being obsessed with analytics (guilty!) can really get in the way of listening to your heart. Wait until you nail it to then use analytics to create next steps.

 I can also highly recommend Haley Nelson’s session on 5 Mistakes Even the Most Experienced Bloggers Make with their Content.

Decision?

I’m resurrecting Shareology.  Consider this the first 2017 post.  I’ll focus on Events that interest me, and hopefully you.  I’ll include my first five years of Shareology content because some of that stuff was pretty good!

I will not be afraid to Piss People Off.  And I’m gonna be oh so glad people like Arik and Suzanne exist and are willing to share!

Kay Roseland

@KayLoire

Shareology:     https://kayroseland.wordpress.com

 

Happy 7th Anniversary to Shareology! July 25, 2016

I started the blog Shareology on July 26, 2009.  After the five-year anniversary, I quietly put the blog into a two-year recess.  So it’s July 26 yet again and time to say a few words in commemoration.

The topic? Networking Nirvana!

Minneapolis-St. Paul is a leading hub of technical companies and workers.  It also has an active social media community.  I’ve received two certifications in social media since Shareology began; however, my best learning has come from attending networking events here in the Twin Cities.

Here’s my salute to the organizations I currently find most educational:

  1. Social Media Breakfast Minneapolis-St. Paul is closing in on its 93rd meeting in September. That means 2017 will see the 100th meeting of the nation’s largest Social Media Breakfast group!  http://www.smbmsp.org/  @SMBMSP

 

  1. There is also the October 15 Minnesota Blogger Conference to look forward to! http://www.mnbloggerconference.com/ @MNBlogCon

 

  1. Minnesota Analytics has a myriad of yearly events scheduled. I’m looking forward to the August 24 FARCON with an emphasis on Financials and Retail at the Carlson school. http://minneanalytics.org/  @MinneAnalytics

 

  1. MinneStar offers MinneDemo several times a year, with my favorite MinneBar in spring. I’ve presented three times at Minnebar and love roaming the halls of Best Buy’s first floor, looking for new knowledge with geeks and nerds of every stripe. http://minnestar.org/  @MinneStar

 

  1. One of the best monthly breakfast is Business Leaders Breakfast Forum. I have heard Paul Douglas, Sam Richter, Andrew Eklund and Anne Pryor at Lurie, LLP. Pam Borton is next up August 12.    https://www.luriellp.com/events/business-leaders-breakfast-forum-5/ @LurieLLP

 

  1. My latest favorite is StartUp Grind held at Coco and featuring leaders of the entrepreneurial community in Minneapolis-St. Paul. https://www.startupgrind.com/events/details/startup-grind-minneapolis-presents-tom-salonek-intertech#/  @StartupGrindMN

 

Well, that’s my latest list of favorite events in the Cities.  Here’s to Networking Nirvana!

Kay Roseland

@KayLoire

 

I’m 5! July 26, 2014

Filed under: Uncategorized — kayroseland @ 10:28 pm

You will notice I’m no longer writing multiple posts in a week at Shareology, since I’m publishing three times a week at Infor From the Source.

However, since the life span of a blog is approximately that of a fruit fly, let’s take a moment to look at highlights of Shareology.

The Target branding article still holds up.  Try an article or two on Ida Marie.

I broke the news that Louis Vuitton was opening in Galleria and Microsoft in Mall of American.  Use the search box to the right.

Thank you for your past and future readership.  Five is Fun!

Kay Roseland

@KayLoire

 

 

 

 

 

 

 

WordCamp MN 2014!!! April 28, 2014

Filed under: Uncategorized — kayroseland @ 8:34 pm

Shareology  could use a nap and a good drying out.  In the meantime, some of my favorite images from WordCamp MN 2014:

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A good time was had by all, and a boat-load of learning and rain were involved.

Kay Roseland @KayLoire

 

Google and CoCo and Geek Girls, oh my! March 21, 2014

If you’ve ever checked the lines for the bathrooms at minnebar, you know that men far outnumber women in the tech world.  @CoCoMSP (Coworking and Collaborative spaces in St. Paul, Minneapolis and Uptown) has decided to do something about that in conjunction with their partner Google. Last night was the kickoff event Unlea(she)d featuring Nancy Lyons @Nylons and Meghan Wilker @IrishGirl.

Geek Girls talked about their journey in life and business, which has culminated in the success of Clockwork Active Media Systems – one of the fastest growing and most respected interactive marketing agencies in the region.

Some scenes from the evening:

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Don Ball of CoCo does the intros:

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@Nylons

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@IrishGirl

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And a great time was had by all!

More information available at:

http://cocomsp.com/

http://www.clockwork.net/

Kay Roseland @KayLoire

 

Plan your New Year! January 21, 2014

Filed under: Uncategorized — kayroseland @ 6:24 pm
Tags: , ,

Check out your Twin Cities Communication Events Site!

PR! Marketing! Social Media! and More!

http://gistr.com

 

 
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