One of the last surprises to debut on Mall of America South is Legoland! A rework of the Lego store, the black clothes of mystery are no more; Shareology really wishes she had some more 6-year-old boys in her family!
What particularly amazes Shareology about this redo is the continued use of the entire space, which in this case is 3 stories high! Where else, but perhaps in Times Square, can a retailer use this much space on the outside of the store to tell their story? 3D Merchandising indeed!
There’s also a helicopter that looks incredibly real…..all just in time for holiday shopping!
Kay Roseland @KayLoire