Perhaps you remember a post Shareology did on Target and those round, red concrete balls? Recently, Shareology was exiting Aloft in downtown Minneapolis after Kane Camp: Developing Content for Social Media. She looked back over her shoulder and realized that Aloft had yet another version of branding opportunity:
Okay, granted they are grey and not red. Granted the size varies, whereas Target’s seem to all be about 3 feet in diameter. And yet: another branding opportunity!!!
You can find that original post at: http://kayroseland.wordpress.com/2009/08/02/branding-opportunity-or-ugly-concrete-posts/
Kay Roseland @KayLoire