Shareology

Best of Summer: Snoopy and St. Paul and Shareology June 15, 2010

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Sometimes it’s the simple things that are the best of summer:

Kay Roseland @KayLoire

 

I’ve been Twitterviewed! May 12, 2010

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Shareology is grateful to Joel E. Carlson ( @JoelECarlson ) for his recent Twitterview of her.  His Twitterview concept is innovative, using Twitter to dig deeper into various Tweeple.

Below is said Twitterview:

NOTES of Twitterview #44 – With Kay Loire Roseland (@KayLoire)

@KayLoire – Good morning! How ya doing?

Q – #1   I’m doing great! Now @KayLoire, how did you end up in MN – born, moved or started college here?

A:   moved here after college, both and raised in South Dakota, born at Holy Infant Hospital in Hoven, SD

Q – #2   So what courses did you take in college, and what did you do after you graduated?

A:   started as math major, then English, finally theatre, graduated in speech and spent the summer after at Black Hills Playhouse in Custer SD

Q – #3   Interesting. So what kinds of things did you do at the Black Hills Playhouse?

A:   LOL: after proving that I cannot sing nor dance, reverted to my true love, lighting and ran the follow spot for Fiddler on the Roof.

Q – #4   So lets fast-forward to now. What is it that you do now, and what has your Social Media experience been like?

A:   After all that liberal arts, I finished my MBA in marketing in 2008, and noticed that marketing has new tools called social media

I began exploring social media, first with LinkedIn, about a year ago with Twitter, then last July I launched Shareology

After discovering #smbmsp and #MIMA, I found I live in one of the most intriguing social media cities around!

Q – #5   I’ve followed you on @KayLoire and Shareology. What would you say is the theme of your blog?

A:   That was the initial challenge: I focus on social media, marketing, retail and networking: whew!

Q – #6   A broad spectrum of flavors on your blog. :) So @KayLoire, you mentioned #smbmsp & #mima. How many events/groups do you support?
 
A:   #smbmsp (yay!) and #mima, I attend #minnebar and I am guaranteed a guest spot at #unsummit (ask @myklroventine)
 
also Smiling and Dialing, SAMSnet, Executive Marketing Guild: networking is key to growth and learning @

Q – #7   I’ve also seen you at the “Huddle”, (@AgencyBabylon) & #jmu612. Networking is important. Who are some new ppl to you?
 
A:   Some folks I’ve met thru SM include @emilyjmc @ColleenMick @GirlMeetsGeek and @Rribbitz – stars all!!!
 
I would be very remiss if I didn’t mention my sm mentor/partner @AgencyBabylon – w/o whom Shareology would not exist

Q – #8   Great! So now more about you: Favorite restaurant, store, blog & event?

A:   Favorites: Cafe Maude, Nancy Nelson’s Our Little Secret, @AgencyBabylon Alphabet Bash

 
oh and one favorite place: Vernal Falls in Yosemite — great climb — and the magnitude of the falls is enormous

Q – #9   Okay. So to end today’s Twitterview – What final thought or mantra would you like to share with
people?

A:   explore, innovate, learn!                 and always keep a vice in reserve.

Joel, here’s a huge salute to YOUR innovation! Best wishes always @KayLoire aka Shareology

@JoelECarlson - Thank you so much for your kind praise! I appreciate your time and your comments today. Have a great weekend @KayLoire!

 Joel and more of his Twitterviews can be found at:

http://joelecarlson.posterous.com/

Kay Roseland   @KayLoire

 

Confessions of a Low-Tech Social Media Geek May 10, 2010

I have spent the last year learning about social media, and crafting a personal brand that is reflected on LinkedIn, Twitter and Shareology.  (My Facebook presence is primarily to keep track of my three nephews, other relatives, and to shoo folks back to my profiles on LinkedIn and Twitter.)  My interactions, particularly those on Twitter and Shareology have given me much joy.  I hope that they have enlightened, amused and entertained those who encounter me there.  

 Shareology often giggles as she sees that some might even consider her a geek.  (Hey, if you’re gonna hang out at MinneBar, these rumors will start.)   Yeah, I probably understand technology a tad more than the general population.  But the time has come to ‘fess up.  

 Shareology has a rule:  just as much technology as I actually really need….Ok, being Shareology the rule is Make Mucho of Little……

 Here are the 3 big confessions.

  • At home, I’m still using AOL Download   (It’s costing me $11.99 a month, which I find very attractive……)
  • I am one of the 66% of cell phone users who do not have a smart phone.   (Although being on the go and not having instant access to email is starting to really bug me…)
  • Oh, yeah, and I access twitter through www.twitter.com on my laptop.  (I even have TweetDeck on my laptop, but I just don’t like it or use it….)

 One of the reasons I can get away with such a stunning lack of technology is my wireless laptop.   If I choose to lug the 17 inch laptop from Caribou to Urban Bean to Aloft to Southdale Library, I can plug and play, so to speak.   If I come down from the 11th floor to my condo community room, I can tap into wireless while watching the green lawns outside.  

 My point?  And I do have one….is that social media does not necessarily require the latest from Apple to make you a functional social media communicator.  Although I have had my fingers on at least 3 iPads, and the touch is oh, so lovely…..I am not tempted to buy one.  I am toying with a smart phone in the future…. BlackBerry?  Droid?   And don’t get me started on how cute and portable those net books are.   Are you listening 17 inch monitor?

 Social media is not an exclusive club, neither from a technology standpoint, nor from a human one.  Come on in, join The Social Media River!   (And a tip of the hat to Jen Kane for the use of the phrase, The River!) 

 Kay Roseland   @KayLoire

 

Rribbitz Rrocks!!! April 4, 2010

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Shareology recently visited Rribbitz Creative Communications Headquarters:

Shareology was there to meet with Rrribbitz CEO, Kim Opitz:

Shareology loooooves her Canon — but recently (since meeting said CEO above) has been amazed at what a tiny little (green, naturally:  It’s Rribbitz!!!) iPod can capture in terms of video:

Remember when guys used to carry camcorders on their shoulders?  Hey, it wasn’t that long ago…..

Now, the above tiny item, about the size of a business card, can create video.   Truly amazing when you think about it.  

Kim has created a couple of videos that include Shareology:

http://rribbitz.com/2010/03/29/meet-kayloire/

The second video is of the very first Huddle created by Agency Babylon:   http://www.vimeo.com/10289062

The two videos above can also be found on YouTube by searching for Kay Roseland.  Kim’s editing abilities make these short videos really pop!  Forget about the kindness of strangers:  Shareology appreciates a great editor!!    More can be found on Kim at:

@rribbitz     http://rribbitz.com/

Kay Roseland   @KayLoire

 

Finding the Hidden Job Market — An Adventure in Layoff Land March 14, 2010

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Shareology ventures north on Monday, March 15 to St. Odilia Parish in Shoreview, Minnesota to give a presentation at 7 pm on Finding the Hidden Job Market — An Adventure in Layoff Land.   St. Odilia Parish is located at 3495 Victoria Street North in Shoreview; the group is called Soar4Jobs.  Feel free to join Shareology as she talks about that subject that keeps on giving:  networking! 

One additional thought to start off this week:  it’s Spring!!   If 63 degrees above zero isn’t enough to convince you, below are some signs of spring in Minneapolis: 

Sap's Up!

Can maple syrup be far behind?

Happy Spring! 

                      Kay Roseland     @KayLoire

 

Shareology suggests you check out Social Media Journal January 22, 2010

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@ColleenMick is a clear, strong writer on social media issues; @KayLoire was searching for someone who would help her understand a complex subject.   What Shareology loves about @ColleenMick is that she writes about social media in a way that is oh so easy to understand — yet in a way that is oh so smart!  Over coffee (Okay, yogurt with raspberries and kiwis) we hatched a plan; today Shareology is guest blogging on Social Media Journal.   So get thee to @ColleenMick, get another taste of Shareology, and salute the smart blog, Social Media Journal:       http://colleenmick.wordpress.com/

 Kay Roseland   @KayLoire

 

Befores and Afters December 3, 2009

You know how you’re reading some biography (or, OK, an article in People) and someone says “You can do anything you put your mind to” or some variation on that statement?  Well, Shareology is a tad dubious.   I don’t think I can perform brain surgery.   I don’t think I could be President of the United States.  Heck, I don’t even think I could be Secretary of State.

However.   I do have a couple of examples of how changing your (my!) attitude can make all the difference.  Let’s start with the MBA example.

Shareology raced through the first 75% of her MBA.  (Do you think the fact that Honeywell was paying for it helped in any way?  Thank you, Honeywell!!)   Then came the eight year recess.  Five courses remained.  Shareology had taken every marketing course possible.   So what was left?  Well, besides a couple of great courses (Organizational Development, Strategic Management) there remained The Three Icks:   Managerial Accounting, Econ, Finance.  

At various times in her MBA career, she had dropped managerial accounting, not once, not twice but three times!!  (In the first chapter of the $100 plus accounting textbook, was a homework problem that seemed so detailed that Shareology could not imagine ever completing it.)  On the third drop, Shareology finally did something smart.  She emailed the  professor.   The professor, who happened to be head of the accounting department, said “I’m sorry to hear that.   I would have loved to have helped you.  Perhaps you could attend the second class.”  (Shareology had become an expert in knowing you could attend two classes  before dropping without a penalty.)  In the email to the professor, Shareology had explained how she had built up this fear of The Three Icks.  But she committed one thing to the professor.  No matter how scary, this time she would attend all fourteen class sessions, and try, to the best of her ability, to succeed, or at least complete.   It had finally dawned on Shareology that, if she wanted to complete the course, she was going to have to show up for all fourteen sessions.

The professor and Shareology brainstormed:   tutors?  help from the professor?  extra resources?   Just the fact that the professor  would  know that this would be a struggle and that it wasn’t going to be pretty…  (Perfectionism will stop us from going forth and doing anything…we might produce a result that might be less than……. perfect.)

Shareology found a study buddy in the class to work through homework and she began to read the $100+ textbook.  (Actually she had two versions of the text:  she had been at this so long, the text was republished with another edition.  Swell, TWO $100+ textbooks.)  The deep irony is she was reading an accounting textbook word for word, when time constraints and group projects meant she didn’t read the marketing textbooks earlier in her MBA studying.  She also assigned very specific time slots each week towards studying.  Yep, studying.  The result?  Shareology got a B in managerial accounting, a B+ in econ, and an (OMG!!) A- in finance.  And yes, she told the econ and finance professors that this was going to be a challenge, she was scared, it wasn’t going to be pretty, and she needed help.

The second example?   Shareology was a support system as Agency Babylon launched his blog earlier this year.  She heard all the challenges, and the new areas of learning.  WordPress?  What’s that?   But she listened to Agency Babylon and learned.  She listened to speakers at Social Media Breakfast Minneapolis St.  Paul mentioning that WordPress was a great tool,  feeds directly into LinkedIn, and was poised to offer features far into the future for bloggers.  

But what would Shareology write about?  And how could she sustain interest?   How could she integrate her various interests in marketing, social media and networking?  Would readers accept that she might write about any of these subjects on any given day?  Shareology once again could not imagine how she would do all this…… 

And yet, four months later, she HAS done it.  The Before?  scared silly.  The After?  happy writer.   (And a HUGE thank you to Shareology readers for making this possible.)

So what have I learned?   You can do MUCH more than you ever imagined.   Even conquer The Three Icks.  The sweetest moment was when Shareology stepped onto the University of St. Thomas stage to receive her masters hood.  The professor to place the hood over Shareology’s beaming face?   Dr. Jane Saly, her professor of managerial accounting.  Priceless.

Kay Roseland   @KayLoire

 

 
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