Before, During and After Tweets: Your Keys to Event Success!!! March 24, 2013

 

Shareology notes we are thisclose to April and several of her favorite events, including #minnebar, #wordcampmsp and #Inforum2013.  So of course, you are polishing your Before, During and After tweets, n’est pas?

What are Before, During and After tweets?  Shareology is more than happy to….share…her recipe for event success.

Before Tweets take place BEFORE the event.  With only 13 days left until minnebar, now is the perfect time to be looking at #minnebar on Twitter.  Those in the Twin Cities who are leading a session are already tweeting the topics they’ll present.  Other first-timers are tweeting to introduce themselves to the group and start conversations before heading to Best Buy HQ on April 6.  Before Tweets help you meet people who you can meet IRL in just 13 days.  One of the most fun Before Tweets for me resulting in meeting a great PR guru dude in the making at Alphabet Bash.   It’s been great fun ever since to meet him for coffee and follow his career through Padilla and Target!

During Tweets are tweeted during the event.  RTs or retweets are super cool, too.  Try to pick those tweets that are insightful or funny; retweeting everything is spammy behavior.   One of the best tweets (Was it mine?  Was it another woman’s?) was at #minnebar, marveling that it is one of the few events in the world where the line is at the Men’s bathroom.   Yay for fewer women nerds and no lines!!!

After Tweets allow you to follow-up with the people you met at the event, or even better, to follow-up with those you missed and want to get to know. Very powerful!!

So if you think events are using twitter only during the event, expand your horizons and add in Before and After Tweets to your mix!!! You’ll enhance your appreciation of the event and your relationships, both old and new.  Now if you’ll excuse Shareology, she has some Before Tweets to publish before #minnebar!!!

Kay Roseland @KayLoire

Start your New Year right with Gistr: Your Twin Cities Communication Events Center! January 15, 2013

Are you a networking fanatic?  Love to meet people and learn more?  Check out http://gistr.com for marketing, sales, public relations and social media events in the Minneapolis-St. Paul area!

Great Networkers ensure that they are using their time effectively; gistr helps you plan your networking week and month.  You can also follow them at @GistrMN

Let the networking begin!!

Kay Roseland   @KayLoire

Shareology hits the cover of Businessweek!!! June 3, 2012

…along with 11 other individuals….telling a positive story about persistence!

A couple of thoughts before I send you to the article and three pictures…

A quote from the article, on newsstands this week:

“Each story is unique, yet there are common themes: feelings of uselessness, the disturbing ease with which one’s professional identity slips away, the humiliation of asking family or friends for a loan, and, finally, the rewards of adaptability and persistence.” 

Shareology did not experience the first three above; she is a huge believer in persistence!!

When you click on the pictures, mine is in the bottom row, in the middle.  By clicking on me on the lawn of the Science Museum (superimposed with a picture of my cube and chair at Infor) you will come to a 2nd and third photo.  In the actual article on newsstands is a 150 word summary.  Each photo also has a caption.

The great thing is that ProductCamp MN and SMBMSP got super mentions.  (Although if I had been given the captions to proof, I would have made the reference to SMBMSP a tad more precise.)

I spent 4 hours with the photographer, Josh Poehlein, and time on the phone with the reporter, Katherine Reynolds Lewis.  I have seen so many success stories in the last three years, and they do go under-reported.  Hats off to Businessweek for highlighting how networking can lead to new adventures!!

Update June 6, 2012:

• Found the issue on the stands last night.
• Disappointed at first that my picture wasn’t on the cover.
• Flipped through to discover I’m a centerfold.

Yep, my photo is spread over 2 pages.  Definitely LOL.  Yep, that’s why I got the MBA:  so I could be a centerfold in Businessweek.  Loving it!!!!

And now your links:

For copy and pictures:     http://www.businessweek.com/articles/2012-05-31/back-to-work

For a short video by the author of the cover story:

http://www.businessweek.com/videos/2012-05-31/a-hard-look-at-the-long-term-unemployed

Kay Roseland   @KayLoire

The Power of Networking: A Parable March 15, 2012

Shareology would like to….share….a little parable about networking.

Once upon a time, there was a princess who wanted to grow up to be a social media rock star. She wished upon a star, but alas, there was…..nothing. She knocked upon door after door; she met for coffee with every social media person in her land.

In her networking quest, she came upon an event called Product Camp. Off she went, at 7 AM in the morning to knock upon the doors of the castle called St. Thomas. Alas, the castle was locked but another princess was also looking for a way into the castle. “Come with me” Princess Networking said as she led her new friend into the unlocked front door of the building. It turned out that her new friend was speaking twice that day on social media and Princess Networking made sure to be in the audience for each session.

Later that week, Princess Networking connected with her new friend on the magic LinkedIn; she also set up a meeting for them at the castle known as Starbucks.

Still later, Princess Networking got an email from her new friend. “Would you be interested in working for my boss? She’s in need of a Princess such as you….”

One thing led to another and now Princess Networking has a new opportunity in life, because she knocked on one more door, and because she never, never, never gave up.

Thus is the power of positive networking.

Kay Roseland    @KayLoire

Career Connection Rocks!! July 2, 2011

Shareology started July off with a bang — so to speak — by doing the coffee and laptop thing with the Editor of Career Connection, Mr. Paul Sears.  Twin Cities folks may recognize Career Connection as the 12 page or so newsletter published every two months by the WorkForce Centers focusing on job search and career change.  Often spotted at churches, schools, libraries and other fine establishments, this paper newsletter has recently gone electronic with its own web section of the State of Minnesota’s web page.  I had asked how viewership was going a few weeks back, and Mr. Sears allowed how it was okay…but could be better.  Shareology grinned and suggested she could help him out.  Having worked with Shareology and gistr recently and a devotee of google analytics and yes, wordpress analytics, she had learned a thing or two in this department.

The irony is that on the first day of the Minnesota shutdown, Shareology was helping drive traffic to a State of Minnesota web site:  you’re welcome.  Much to Shareology’s delight she received the following from Mr. Sears:

Thank you for fantastic online marketing support for the Minnesota WorkForce Center’s Career Connection newsmagazine.  You provided practical, low-cost, low maintenance techniques to increase our readership substantially. Not only that, you gave technical instruction that was clear, understandable and adapted to learner needs and level of expertise.

Thanks for showing me what’s possible with the Web!

Sincerely,

Paul Sears
Editor, Career Connection
Minnesota WorkForce Center
State of Minnesota

Okay, that was the business-like testimonial.
Now, in plain language: KAY, YOU ROCK ! ! ! !

As do you, Mr. Sears, as do you. 

So….want to read the super fine Career Connection?  Go to:  http://bit.ly/icXlns

Kay Roseland   @KayLoire

What’s a Gistr?????? January 19, 2011

Shareology would like to … ummm….  share a tool she loves for Minnesota networking.  This site debuted in August of 2010 and has grown from 10 to 19 Minneapolis-St. Paul organizations listing events in marketing, public relations and sales.   Tired of checking multiple sites to find out what’s happening in town?  Gistr has your solution!

Today there are more than 110 Minnesota marketing events listed for 2011!!   For the remainder of January alone, there are 18 different events listed.  So warm up your January with some networking and head on over to:  

www.gistr.com 

or follow the gistr voice on Twitter:   @GistrMN

Kay Roseland    @KayLoire

MinneDemo: Ideas, Geeks, Sites and Beer!! January 15, 2011

Shareology was surrounded by geeks at MinneDemo at The University of St. Thomas in Minneapolis; MinneDemo is very similar to CrowdPitch, which she attended earlier in 2010:

	Crowd Pitch	MinneDemo
Preso length/minutes	4	7
PowerPoint allowed	Yes	No
Scope	Product, financials, competition	Online site only
Participants	6	10
Questions	from audience	In hallway afterwards
Winner	Picked by panel	from Twitter afterwards
HQ	Utah  (Funding Universe)	Mpls-St. Paul

 

After nifty hor d’s and liquid librations the crowd wandered into the arena:

the view from the upper balcony....

Our fearless Minne leaders, Luke Francl and Ben Edwards:

Finally, the presentations start rolling out every 7 minutes:

Great Article on Luke, Ben and Minne at:

http://tech.mn/news/2011/01/05/minnestar-ben-edwards-luke-francl/

MinneDemo is for real, working technology products made in Minnesota. Demos are 7 minutes long and PowerPoint IS NOT ALLOWED. Some have described it as geek show and tell. We like to think that geeks and those interested in what they are doing (i.e investors, media organizations, etc) will enjoy an event centered on seeing these what the local scene is up to and networking before, during, and afterward with food and drinks. It’s an energizing and informative evening. If you would like to present at the next MinneDemo please fill out the presenter form.

WHEN: The next MinneDemo is Thursday, January 13th, 2011 at 6pm.

LOCATION: St. Thomas Schultz Hall, Downtown Minneapolis.

Sign up now!

Presenters

• Inveni: a discovery engine where users receive highly personalized recommendations based on their custom taste profile and facilitates effortless sharing and socializing with friends (Aaron Weber).
• Qonqr: an augmented reality combat game, winner of Startup Weekend Twin Cities (Scott Davis, Justin Peck)
• Passy-Pass: a is password generator and storage device, written up by the Make blog (sigflup).
• Zipnosis: Doctor e-diagnosis tool with mobile component. Winner of Minnesota Cup  Student Division in 2008.  (Ben Peirce & Jon Pearce)
• Daybreak Heroes: a new social game for the iPhone, integrating some revolutionary ideas into the blossoming social game genre (Evan McMahon)
• KidBlog: We’ll show why thousands of teachers have joined KidBlog.org to teach hundreds of thousands of students the power of blogging and social media (Dan Flies)
• Event Burn: an online service that makes social media more useful by finding and summarizing the good stuff (Dan Frankowski)
• LitLift.com: a free novel writing application that’s helping hundreds of authors make the most of their limited writing time (Brad Marsh)
• Sophia: makes knowledge easier to share, easier to find, and easier to organize. Sophia lets you teach what you know and learn what you don’t (Steve Anastasi).
• Minnesota Hockey Hub: Bringing pro level functionality to the masses via the SPORT NGIN platform (Carson Kipfer)

For more on MinneDemo:  http://minnedemo.org/  or on Twitter at:   @MinneBar  or #MinneDemo

For more on Crowdpitch: 

http://kayroseland.wordpress.com/2010/07/18/crowd-pitch-what-can-you-say-about-your-business-idea-in-4-minutes/

Kay Roseland  @KayLoire

#jmu612 Java MeetUp 612 at Urban Bean Coffee May 7, 2010

Java MeetUp 612  at Urban Bean  Coffee yesterday, May 6:

• Topic:  Overcoming marketing challenges for managing your personal and professional identities through technologies.

Speakers

==================================

Mike Rynchek – Spyder Trap

Drew Wood – Minnesota Business Magazine

1st speaker, Mike Rynchek, on Managing Dual Personas (more than one twitter account, say, or personal versus corporate)

his two twitter accounts:

Drew Wood on being new to social media:

This groups meets 1st Thursday of every month at Urban Bean Coffee in Minneapolis. 

More info at: http://javameetup3.eventbrite.com/

Kay Roseland   @KayLoire

Social Media Breakfast #25: Real Estate April 25, 2010

Shareology was in St. Paul Friday for Social  Media Breakfast Minneapolis St. Paul #25 at Concordia University’s Buetow Music Center for a panel on Real Estate and Social Media.    

Moderator: Lisa Grimm (@lulugrimm), Action Selling

Panelists:
Jeff O’Brien (@jeffobrien), Mansfield Tanick & Cohen
Greg Sax (@gsax), 10K Research & Marketing
Teresa Boardman (@TBoard), Saint Paul Home Realty
Jason Sandquist (@JasonSandquist), Living Twin Cities
Alex Stenback (@Alex_Stenback), Residential Mortgage Group
Steve Ladin (@LadinVentures), Ladin Ventures    

    

Now this is what Spring should look like! Well done, Rick!

Always try to sit next to a guy with an iPad:    

Can't argue with the sharpness of this display....

Watching the livecast, and waving like heck from the front row....

Erica Mayer raised $5K for her charity, and 3 guys showed up to turn cartwheels in celebration.   Unlike South Dakota rodeos, there were no ambulances standing by:    

    

    

    

    

ummm, this would be Keith flyin'

Ms. Erica Mayer says "Thank you!" to all!

 The panel begins; order from left to right is:       Jeff, Greg, Alex, Teresa, Steve, Jason:    

Jeff, Greg, Alex, Teresa, Steve, Jason

Jeff, Greg, Alex

Teresa, Steve

Steve, Jason

Lisa Grimm, our moderator!

Now for the all important networking part of the morning!!

 

@Dave1Meyer and @RonMcCoyMedia

Not bad for two people who cartwheeled through the morning!

One more handshake before we leave!

    

Among the channels used for real estate and social media are Facebook, Twitter, Flicker, and YouTube.  Most had used blogs to build trust and relationships, and recommended beginning by listening, for at least a month, before jumping in The River of Social Media. (A tip of the hat to Jen Kane for the use of the phrase The River.)   Teresa does give a nod to tradition with a virtual bus bench.   And somewhere in the morning the phrase “It’s not rocket surgery” went sailing by.  Thanks to all for another great Social Media Breakfast!    

Kay Roseland    @KayLoire 

What’s a Huddle? March 20, 2010

Shareology participated in her first Huddle Friday morning.  Let’s ask Neal  Kielar of Agency Babylon to explain the concept: 

“For me Huddle is an extension of the hyper-networking that social media has made possible. Because I’m more present on Twitter and LinkedIn, as well as through my blog <http://AgencyBabylon.com>, it is easier for like-minded people to discover me.” 

“The upside of that is getting to meet so many smart people and be exposed to so many interesting ideas and ways of doing things. The downside is that you can only have so many coffee meetings in week or month or year.” 

“Beyond that, when I do meet with someone new to network I invariably refer them to many other people. That’s where the idea for Huddle emerged. What if I could not only streamline my penchant for networking but also rapidly network other people together, people who I think this new person should meet.” 

“That’s what Huddle does. It allows me to indulge in my desire to network while also honoring the time and needs of those who wish to network with me.” 

“So Huddle meets once a month. It is by invitation only. And it’s usually triggered by someone reaching out to me to get together – although it might be because i want to meet someone. Once the initial guest is selected, I also invite folks that person might find interesting and useful to know. Some of these added guests are people I know well or would like to know better.” 

“I’m hoping to do this on a designated day each month. Same time, same place. And I expect to get every bit as much out of this as I’m hoping to give others.” 

Let’s see a few visuals: 

Neal Kielar and Jools Brandt

 

Jools Brandt, Joel E. Carlson and Paul Godfried

 

Kim Opitz and Neal Kielar

 

Afterwards, Shareology asked Neal Kielar for his take on this new networking experience: 

“I might not be bringing “sexy” back to anything, but the first Huddle shows that we can bring “social” back to social media-based networking.” 

For Agency Babylon’s own take on Huddle, go to:  http://agencybabylon.com/2010/03/20/bringing-social-back-to-social-media-networking/ 

For a superb 1.5 minute video, check  out this Kim Opitz offering:    http://www.vimeo.com/10289062 

Shareology was reminded after watching the above video, that the relationships that have sprung out of Twitter have become all the more richer when meetings follow up IRL or …. in a Huddle!! 

Kay Roseland   @KayLoire