Shareology

Plan your New Year! January 21, 2014

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Check out your Twin Cities Communication Events Site!

PR! Marketing! Social Media! and More!

http://gistr.com

 

Fast Company just gave me a new title: The Social Butterfly! September 24, 2013

Somedays it’s just random…. (thank you Julia Cobbs!)

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Cruising Twitter I came across an RT of someone looking for a person who had used social media to find a new position and who was over 40…. hmmmmm.  I sent a reply to the writer, and the result can be read on Fast Company!

Click here to check out my new title!

 

Alphabet Bash 2013: The Last?????? August 23, 2013

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Marketing Marvels from across the Twin Cities moved to Aria Thursday night for Alphabet Bash!  Biggest News?  This was the LAST Bash!!!  or not…. Bash is being redesigned:  Bigger?  Smaller?  Stay tuned!

In the meantime, let’s look at what makes Bash so great!

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Shareology caught Kate-Madonna Hindes on Networking:

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Who can talk about Bash without mentioning food, especially deserts!

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Properly fueled, the crowd partied and networked on!OLYMPUS DIGITAL CAMERA

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Some folks just can’t wait for the Tommie picture!!!

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Above photo by Ron McCoy Media; all others by Kay Roseland.

Follow @AlphabetBash on Twitter to discover if this is the Last Bash… or not.

For the latest in Bash’s new life, click here:   More Fun Facts

Kay Roseland   @KayLoire

 

Before, During and After Tweets: Your Keys to Event Success!!! March 24, 2013

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Shareology notes we are thisclose to April and several of her favorite events, including #minnebar, #wordcampmsp and #Inforum2013.  So of course, you are polishing your Before, During and After tweets, n’est pas?

What are Before, During and After tweets?  Shareology is more than happy to….share…her recipe for event success.

Before Tweets take place BEFORE the event.  With only 13 days left until minnebar, now is the perfect time to be looking at #minnebar on Twitter.  Those in the Twin Cities who are leading a session are already tweeting the topics they’ll present.  Other first-timers are tweeting to introduce themselves to the group and start conversations before heading to Best Buy HQ on April 6.  Before Tweets help you meet people who you can meet IRL in just 13 days.  One of the most fun Before Tweets for me resulting in meeting a great PR guru dude in the making at Alphabet Bash.   It’s been great fun ever since to meet him for coffee and follow his career through Padilla and Target!

During Tweets are tweeted during the event.  RTs or retweets are super cool, too.  Try to pick those tweets that are insightful or funny; retweeting everything is spammy behavior.   One of the best tweets (Was it mine?  Was it another woman’s?) was at #minnebar, marveling that it is one of the few events in the world where the line is at the Men’s bathroom.   Yay for fewer women nerds and no lines!!!

After Tweets allow you to follow-up with the people you met at the event, or even better, to follow-up with those you missed and want to get to know. Very powerful!!

So if you think events are using twitter only during the event, expand your horizons and add in Before and After Tweets to your mix!!! You’ll enhance your appreciation of the event and your relationships, both old and new.  Now if you’ll excuse Shareology, she has some Before Tweets to publish before #minnebar!!!

Kay Roseland @KayLoire

 

Start your New Year right with Gistr: Your Twin Cities Communication Events Center! January 15, 2013

Filed under: Uncategorized — kayroseland @ 2:59 pm
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Are you a networking fanatic?  Love to meet people and learn more?  Check out http://gistr.com for marketing, sales, public relations and social media events in the Minneapolis-St. Paul area!

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Great Networkers ensure that they are using their time effectively; gistr helps you plan your networking week and month.  You can also follow them at @GistrMN

Let the networking begin!!

Kay Roseland   @KayLoire

 

Shareology hits the cover of Businessweek!!! June 3, 2012

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…along with 11 other individuals….telling a positive story about persistence!

A couple of thoughts before I send you to the article and three pictures…

A quote from the article, on newsstands this week:

“Each story is unique, yet there are common themes: feelings of uselessness, the disturbing ease with which one’s professional identity slips away, the humiliation of asking family or friends for a loan, and, finally, the rewards of adaptability and persistence.” 

Shareology did not experience the first three above; she is a huge believer in persistence!!

When you click on the pictures, mine is in the bottom row, in the middle.  By clicking on me on the lawn of the Science Museum (superimposed with a picture of my cube and chair at Infor) you will come to a 2nd and third photo.  In the actual article on newsstands is a 150 word summary.  Each photo also has a caption.

The great thing is that ProductCamp MN and SMBMSP got super mentions.  (Although if I had been given the captions to proof, I would have made the reference to SMBMSP a tad more precise.)

I spent 4 hours with the photographer, Josh Poehlein, and time on the phone with the reporter, Katherine Reynolds Lewis.  I have seen so many success stories in the last three years, and they do go under-reported.  Hats off to Businessweek for highlighting how networking can lead to new adventures!!

Update June 6, 2012:

  • Found the issue on the stands last night.
  • Disappointed at first that my picture wasn’t on the cover.
  • Flipped through to discover I’m a centerfold.

Yep, my photo is spread over 2 pages.  Definitely LOL.  Yep, that’s why I got the MBA:  so I could be a centerfold in Businessweek.  Loving it!!!!

And now your links:

For copy and pictures:     http://www.businessweek.com/articles/2012-05-31/back-to-work

For a short video by the author of the cover story:

http://www.businessweek.com/videos/2012-05-31/a-hard-look-at-the-long-term-unemployed

Kay Roseland   @KayLoire

 

The Power of Networking: A Parable March 15, 2012

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Shareology would like to….share….a little parable about networking.

Once upon a time, there was a princess who wanted to grow up to be a social media rock star. She wished upon a star, but alas, there was…..nothing. She knocked upon door after door; she met for coffee with every social media person in her land.

In her networking quest, she came upon an event called Product Camp. Off she went, at 7 AM in the morning to knock upon the doors of the castle called St. Thomas. Alas, the castle was locked but another princess was also looking for a way into the castle. “Come with me” Princess Networking said as she led her new friend into the unlocked front door of the building. It turned out that her new friend was speaking twice that day on social media and Princess Networking made sure to be in the audience for each session.

Later that week, Princess Networking connected with her new friend on the magic LinkedIn; she also set up a meeting for them at the castle known as Starbucks.

Still later, Princess Networking got an email from her new friend. “Would you be interested in working for my boss? She’s in need of a Princess such as you….”

One thing led to another and now Princess Networking has a new opportunity in life, because she knocked on one more door, and because she never, never, never gave up.

Thus is the power of positive networking.

Kay Roseland    @KayLoire

 

Career Connection Rocks!! July 2, 2011

Shareology started July off with a bang — so to speak — by doing the coffee and laptop thing with the Editor of Career Connection, Mr. Paul Sears.  Twin Cities folks may recognize Career Connection as the 12 page or so newsletter published every two months by the WorkForce Centers focusing on job search and career change.  Often spotted at churches, schools, libraries and other fine establishments, this paper newsletter has recently gone electronic with its own web section of the State of Minnesota’s web page.  I had asked how viewership was going a few weeks back, and Mr. Sears allowed how it was okay…but could be better.  Shareology grinned and suggested she could help him out.  Having worked with Shareology and gistr recently and a devotee of google analytics and yes, wordpress analytics, she had learned a thing or two in this department.

The irony is that on the first day of the Minnesota shutdown, Shareology was helping drive traffic to a State of Minnesota web site:  you’re welcome.  Much to Shareology’s delight she received the following from Mr. Sears:


Thank you for fantastic online marketing support for the Minnesota WorkForce Center’s Career Connection newsmagazine.  You provided practical, low-cost, low maintenance techniques to increase our readership substantially. Not only that, you gave technical instruction that was clear, understandable and adapted to learner needs and level of expertise.

Thanks for showing me what’s possible with the Web!

Sincerely,

Paul Sears
Editor, Career Connection
Minnesota WorkForce Center
State of Minnesota

Okay, that was the business-like testimonial.
Now, in plain language: KAY, YOU ROCK ! ! ! !

As do you, Mr. Sears, as do you. 

So….want to read the super fine Career Connection?  Go to:  http://bit.ly/icXlns

Kay Roseland   @KayLoire

 

What’s a Gistr?????? January 19, 2011

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Shareology would like to … ummm….  share a tool she loves for Minnesota networking.  This site debuted in August of 2010 and has grown from 10 to 19 Minneapolis-St. Paul organizations listing events in marketing, public relations and sales.   Tired of checking multiple sites to find out what’s happening in town?  Gistr has your solution!

Today there are more than 110 Minnesota marketing events listed for 2011!!   For the remainder of January alone, there are 18 different events listed.  So warm up your January with some networking and head on over to:  

www.gistr.com 

 

or follow the gistr voice on Twitter:   @GistrMN

Kay Roseland    @KayLoire

 

MinneDemo: Ideas, Geeks, Sites and Beer!! January 15, 2011

Filed under: Uncategorized — kayroseland @ 7:39 pm
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Shareology was surrounded by geeks at MinneDemo at The University of St. Thomas in Minneapolis; MinneDemo is very similar to CrowdPitch, which she attended earlier in 2010:

  Crowd Pitch MinneDemo
Preso length/minutes 4 7
PowerPoint allowed Yes No
Scope Product, financials, competition Online site only
Participants 6 10
Questions from audience In hallway afterwards
Winner Picked by panel from Twitter afterwards
HQ Utah  (Funding Universe) Mpls-St. Paul

 

After nifty hor d’s and liquid librations the crowd wandered into the arena:

the view from the upper balcony....

Our fearless Minne leaders, Luke Francl and Ben Edwards:

Finally, the presentations start rolling out every 7 minutes:

Great Article on Luke, Ben and Minne at:

http://tech.mn/news/2011/01/05/minnestar-ben-edwards-luke-francl/

MinneDemo is for real, working technology products made in Minnesota. Demos are 7 minutes long and PowerPoint IS NOT ALLOWED. Some have described it as geek show and tell. We like to think that geeks and those interested in what they are doing (i.e investors, media organizations, etc) will enjoy an event centered on seeing these what the local scene is up to and networking before, during, and afterward with food and drinks. It’s an energizing and informative evening. If you would like to present at the next MinneDemo please fill out the presenter form.

WHEN: The next MinneDemo is Thursday, January 13th, 2011 at 6pm.

LOCATION: St. Thomas Schultz Hall, Downtown Minneapolis.

Sign up now!

Presenters

  • Inveni: a discovery engine where users receive highly personalized recommendations based on their custom taste profile and facilitates effortless sharing and socializing with friends (Aaron Weber).
  • Qonqr: an augmented reality combat game, winner of Startup Weekend Twin Cities (Scott Davis, Justin Peck)
  • Passy-Pass: a is password generator and storage device, written up by the Make blog (sigflup).
  • Zipnosis: Doctor e-diagnosis tool with mobile component. Winner of Minnesota Cup  Student Division in 2008.  (Ben Peirce & Jon Pearce)
  • Daybreak Heroes: a new social game for the iPhone, integrating some revolutionary ideas into the blossoming social game genre (Evan McMahon)
  • KidBlog: We’ll show why thousands of teachers have joined KidBlog.org to teach hundreds of thousands of students the power of blogging and social media (Dan Flies)
  • Event Burn: an online service that makes social media more useful by finding and summarizing the good stuff (Dan Frankowski)
  • LitLift.com: a free novel writing application that’s helping hundreds of authors make the most of their limited writing time (Brad Marsh)
  • Sophia: makes knowledge easier to share, easier to find, and easier to organize. Sophia lets you teach what you know and learn what you don’t (Steve Anastasi).
  • Minnesota Hockey Hub: Bringing pro level functionality to the masses via the SPORT NGIN platform (Carson Kipfer)

For more on MinneDemo:  http://minnedemo.org/  or on Twitter at:   @MinneBar  or #MinneDemo

For more on Crowdpitch: 

http://kayroseland.wordpress.com/2010/07/18/crowd-pitch-what-can-you-say-about-your-business-idea-in-4-minutes/

Kay Roseland  @KayLoire

 

 
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